Supporter Intelligence
Supporters
For each of your 120,000 supporters I weigh every possible revenue motion and select the one that grows lifetime philanthropic value the most. A few currently in review:
John Ferraro
Lifetime $1,420 · Annual $100 · Education
Recommended ask $25/month · lifetime expansion +$1,680
Sarah Chen
Lifetime $3,900 · Annual $500 · Coastal restoration
Recommended ask $50/month · lifetime expansion +$5,600
Amara Whitfield
Lifetime $31,000 · Annual $4,500 · Capital campaign
Recommended ask $25K+ proposal · lifetime expansion +$47,000
Mike Wilson
Lifetime $640 · Annual $150 · Youth programs
Recommended ask $15/month · lifetime expansion +$1,960
Amy Patel
Lifetime $8,300 · Annual $1,200 · Education
Recommended ask $100/month · lifetime expansion +$6,800